Jay Harrington is President of our agency and is one of the country’s leading consultants and strategists in the areas of professional services marketing and business development. He helps clients with content marketing, brand strategy, and website strategy. He also leads our Attorney Coaching and Training practice, and provides one-one-one coaching and group training to attorneys and law firms with a focus on improving business development and productivity optimization.
He’s been there: Prior to starting our agency 15 years ago with his wife and business partner Heather, Jay practiced law as a commercial litigator and corporate bankruptcy attorney at top law firms, including Skadden Arps and Foley & Lardner. He also co-founded and ran a boutique corporate restructuring law firm. He has an undergraduate degree in journalism and earned his law degree from the University of Michigan Law School. During his time practicing law, Jay learned what it takes to market successfully and develop business for sophisticated professional services, and he applies those lessons while working with clients today.
And done that: Jay practices what he preaches. He doesn’t merely consult with clients about the importance of content marketing and brand building—he is an active content marketer himself. He frequently speaks and writes on important issues and trends in professional services marketing. His writing is featured in monthly columns for Law.com, JD Supra, and Attorney at Work, and he is a published author. Jay's new book, The Essential Associate: Step Up, Stand Out, and Rise to the Top as a Young Lawyer, is now available. Jay is also the author of One of a Kind: A Proven Path to a Profitable Law Practice which focuses on how lawyers can build books of business through creative differentiation.
Have a question about anything law firm marketing or business development-related? Email Jay at Jay@hcommunications.biz or call him at 313.432.0287 ext. 1.