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Harrington - Thought-Leadership Marketing for Lawyers and Law Firms

Home
Services
Law Firm Marketing & PR
Lawyer Coaching
Group Training
About
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Jay Harrington
Heather Harrington
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Blog
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INSIGHTS + GUIDANCE ON
BUSINESS DEVELOPMENT FOR LAWYERS

Jay Harrington
August 28, 2024
Marketing, Business Development

Use the “Ivy Lee Method” to Get More Done

Jay Harrington
August 28, 2024
Marketing, Business Development
Use the “Ivy Lee Method” to Get More Done

The Ivy Lee Method works because it is a structured system, yet simple. It promotes planning, prioritization, and forced discipline, which are all hallmarks of effective productivity.

Jay Harrington
July 11, 2024
Marketing, Business Development

The Specificity Funnel: From Ambition to Action

Jay Harrington
July 11, 2024
Marketing, Business Development
The Specificity Funnel: From Ambition to Action

When it comes to building your practice, specificity is your roadmap, and action is your vehicle. The Specificity Funnel gives you both. Now go build.

Jay Harrington
July 2, 2024
Marketing, Business Development

It’s Not Necessarily “No”—It May Just Be “Not Yet"

Jay Harrington
July 2, 2024
Marketing, Business Development
It’s Not Necessarily “No”—It May Just Be “Not Yet"

Legal demand is unpredictable—as are the personal or business circumstances faced by someone you're reaching out to at any given moment.

Jay Harrington
June 18, 2024
Marketing, Business Development

The Power of Niche Specialization

Jay Harrington
June 18, 2024
Marketing, Business Development
The Power of Niche Specialization

In today's crowded and competitive legal marketplace, having a niche practice can be a powerful strategy for lawyers looking to differentiate themselves and build a thriving practice.

Jay Harrington
June 10, 2024
Marketing, Business Development

Client Conversations: You’re Not Bothering Your Clients When You’re Providing Value

Jay Harrington
June 10, 2024
Marketing, Business Development
Client Conversations: You’re Not Bothering Your Clients When You’re Providing Value

If you’ve been hesitating to reach out to clients outside of an active legal matter for fear of being a nuisance, remember: You are not bugging them if you’re providing value.

Jay Harrington
June 7, 2024
Marketing, Business Development

6 Actionable Steps to Build Your Legal Practice

Jay Harrington
June 7, 2024
Marketing, Business Development
6 Actionable Steps to Build Your Legal Practice

There are many different ways to build your practice. But here’s the common denominator: all require action.

Jay Harrington
May 20, 2024
Marketing, Business Development

How to Turn Friends into Clients (Without Losing the Friendship)

Jay Harrington
May 20, 2024
Marketing, Business Development
How to Turn Friends into Clients (Without Losing the Friendship)

It's a delicate dance, navigating the line between friendship and business. But with the right approach, you can turn personal relationships into professional ones—without jeopardizing the friendship.

Jay Harrington
May 14, 2024
Marketing, Business Development

Use the “Barbell Strategy” to Build Your Legal Practice

Jay Harrington
May 14, 2024
Marketing, Business Development
Use the “Barbell Strategy” to Build Your Legal Practice

Lawyers must adapt to the changing legal landscape and find innovative ways to differentiate themselves, build trust, and provide value to their target audience. 

Jay Harrington
May 7, 2024
Marketing, Business Development

Your One-Page Legal Marketing Plan

Jay Harrington
May 7, 2024
Marketing, Business Development
Your One-Page Legal Marketing Plan

Ready to get started? It’s time to pull out your legal pad and answer these five critical questions: What? Who? Where? How? When?

Jay Harrington
May 1, 2024
Marketing, Business Development

Get Good at Boring: An Essential Skill for Building Your Practice

Jay Harrington
May 1, 2024
Marketing, Business Development
Get Good at Boring: An Essential Skill for Building Your Practice

Business development is not about grand gestures or one-time performances. It's about consistency and persistence. It's about showing up day after day, even when the tasks feel monotonous or the results aren't immediately apparent.

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313-432-0287jay@hcommunications.biz
 

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