The next time you're planning to extend an invitation to get together with a client in a social setting, think about how you can make it more inclusive. You might be surprised at how much more receptive clients are when they feel their personal lives are being considered.
From Content to Client Touchpoint
Lawyers who are working to build a legal practice face a common business development challenge: how to consistently reach out to key contacts without resorting to the dreaded “just checking in” email — messages that feel forced, add little value, and often go unanswered.