Episode 123: Eric Pacifici on Building a Law Firm by Leveraging Social Media

Episode 123: In this episode, Jay chats with Eric Pacifici about his experience leaving BigLaw to build a thriving small law firm serving SMBs. They discuss a range of topics, including how Eric and his co-founders built one of the first law firms that grew almost exclusively through engagement on social media, Eric’s best practices for engaging on social media, his thoughts on the importance of having a niche, as well as finding something that you’re passionate about doing in order to have a long-term, successful legal career.


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Hosts of The Thought Leadership Project

Jay Harrington

Tom Nixon

Jay Harrington is a lawyer, author, executive coach, and marketing consultant for law firms and lawyers. Tom Nixon has more than 25 years of experience helping experts become thought leaders. Both are prolific content creators whose work has been featured in leading publications in the legal industry.